Career Services — One of the Most Important Enrollment Drivers — SightLineAs higher education institutions face challenges such as declining enrollment and shifting demographics, it’s essential to rethink how…Sep 30, 2024Sep 30, 2024
Are Panicked Enrollment Managers Focusing on the Wrong Funnel Stage?Higher education institutions are facing a daunting challenge: the enrollment cliff. With fewer potential students on the horizon, many…Aug 7, 2024Aug 7, 2024
How Younger Generations View Education and Career Paths DifferentlyAs we usher in the next wave of future leaders and learners, Generation Alpha, born between 2010 and 2025, is poised to redefine the…Jul 24, 2024Jul 24, 2024
Apply Learnings from Retention Programs to Enroll Students, Reduce Debt, and Propel Careers —…In a world where public perception of higher education is at an all-time low we need a revamp of the value that we provide to students, and…Jun 4, 2024Jun 4, 2024
The Emotional Versus Analytical Decision Process for College EnrollmentIn our last article, and in many other articles we have shared we talked about the evolving higher ed market. And as a data science…Jun 4, 2024Jun 4, 2024
Embracing Change: A Summer of Reflection for University Leaders — SightLineAs universities navigate the aftermath of the FAFSA debacle, confront ongoing campus closures, and brace for the acceleration of the…May 20, 2024May 20, 2024
Enrollment Leaders — If You Aren’t Considering Retention, You’re Doing it WrongScholarships play a vital role in attracting talented students to universities, but their impact extends far beyond enrollment numbers and…May 7, 2024May 7, 2024
Four Strategies to Combat the Demographic Cliff — SightLineThe landscape of higher education is evolving rapidly, with universities facing challenges such as the student demographic cliff…Apr 10, 2024Apr 10, 2024
Seven Higher Ed Marketing Strategies for Reaching Gen Z — SightLineAs Gen Z, and very soon Gen Alpha, students are contemplating their options for higher education, marketers and educators are faced with…Mar 19, 2024Mar 19, 2024
Keep Financial Aid Expenses within Budget — A Predictive Modeling ApproachFinancial aid expense forecasting is challenging for universities but is necessary to make sure the financial aid payouts will fall within…Feb 13, 2024Feb 13, 2024
